The bold choice to grow

Growth is the only way to create value in the long term. A company that does not grow steadily and increase its value regularly loses its appeal and independence in the long term.

Growth is a choice on five levels: choice of ambition, choice of playing field, choice of business model and level of investment, choice of speed and scale, choice of culture and organization.

These choices call for boldness and risk-taking, which must be assessed and monitored.

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